Are you planning to enter the U.S. market in the near future?
Do you want to know what it takes for a Finnish company to enter the U.S. market successfully and what to take into account?
Do you want to get guidance and practical tips on how to enter and succeed in the U.S. market and what kind of sales skills are needed?
Then this webinar is for you!
Date and time: Thu 29th of August 15.30-16.30 (Finnish time / EET)
This webinar is free of charge
Webinar agenda
- Welcome — Webinar Host Peter Kietz, MD Mercuri International Finland
- Lean Go-To-Market approach to the U.S. Market — Tomi Rauste Senior Advisor, Accelerando
- Succeeding in the U.S. Market: Creating True Commercial Engagement — Jamie Barrette, MD Mercuri International North America
- Q & A
- Thank you for joining
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WEBINAR HOST — PETER KIETZ
Managing Director and Management Partner, Mercuri International Finland
Peter is Managing Director and Management Partner in Mercuri International Finland. Peter has been involved in numerous international projects as a program sponsor, speaker and management coach. He will share as well his extensive experience in generating new business in challenging markets from a Finnish corporate perspective.
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KEY NOTE — TOMI RAUSTE
Senior Advisor, Accelerando
Tomi is a Senior Advisor at Accelerando Oy, specializing in growth and go-to-market strategies will give insights into the US market landscape and an overview of the Lean go-to-market methodology and how it is applied to the US markets.
Tomi has over 20 years of experience working with Finnish growth companies of all sizes. During this time, he has developed a clear understanding of the typical challenges that Finnish companies face in their international growth. As a consultant, he has helped dozens of Finnish companies to internationalize and take them especially to US markets.
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KEY NOTE — JAMIE BARRETTE
Managing Director, Mercuri International North America
Jamie Barrette, Mercuri’s North American Vice President, is a key contributor to this insightful webinar. Jamie’s progression in USA commercial development began in Minneapolis as the Managing Director of an International Shipping Company working with multinationals as they exported products the United States. With varying roles and locations, Jamie now runs the North American Division of Mercuri International. While managing the group, Jamie also acts as consultant and coach to business leaders who pursue commercial growth in the United States.
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